The threat of illness is a reality for every person. Chronic lifestyle related diseases have become the largest causes of death in our modern world. Research, however, has demonstrated that nutrition plays a critical role in protection against disease.
However, people do not obtain sufficient quantities of essential nutrients from food. Soils have become depleted of essential nutrients; the nutrient value of food has been eroded through modern processing, transportation and preservatives. These factors, combined with poor food choices and imbalanced diets, contribute to an inadequate intake of vital nutrients. Nutritional supplementation is, therefore, essential in the modern world.
Unfortunately, there are significant differences in the quality and efficacy of different nutrient supplements available. The countless brands of vitamins and minerals available today all use isolated nutrients which are removed from their natural environment and presented in a synthetic chemical format. The body has immense difficulty in recognising and processing these chemically isolated nutrients. Furthermore, because these isolated chemicals are not combined with other food elements including proteins, carbohydrates and lipids, they are poorly absorbed by the body and are also not effectively utilised.